Google Search has a characteristic named “cases” that reveals you when an occasion occurred annually in historical past. So if you happen to run an occasion yearly, Google could present the cases of these occasions over time in Google Search.
Khushal Bherwani first noticed this and posted an instance on Twitter who confirmed this for a question on [international kite festival] – I can replicate it however right here is the consequence:
Clicking on every consequence will convey you to a revised and refined question with the date and identify of the occasion.
Google may also present this in a extra data panel-formed interface.
Listed below are extra examples:
@b4k_khushal & @rustybrick I’ve seen Cases” carousel for the primary time on cell SERP. pic.twitter.com/C1upqfNMQl
— Anuj thaker (@Anuj_Thaker03) January 8, 2023
I do marvel if this is able to work for conferences, like SMX Superior, that repeat yearly?
Discussion board dialogue at Twitter.
Replace: One other instance:
Very cool, I am seeing this for some occasions, like conferences (see screenshot under) -> Google Search Cases, For Recurring Occasions & Festivals
Good catch by @b4k_khushal https://t.co/ra0ZzZXy96 through @rustybrick pic.twitter.com/HqQFaJLaR0
— Glenn Gabe (@glenngabe) January 10, 2023
